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Ms. Kendall Rawls

International Succession Planning Association

Director of Development

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1710 W Colonial Drive
Orlando, Florida 32804
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Overview of Services

Unlock the Full Potential of Your Practice with the International Succession Planning Association® (ISPA): Elevate client service, boost marketability, and drive business growth with our cutting-edge resources and comprehensive suite of tools.

At ISPA, we empower professionals in the dynamic field of succession planning to establish themselves as seasoned, value-added planners from day one. Our meticulously tested resources, including ready-to-customize proposal templates, ensure you effortlessly showcase your expertise and elevate your practice.

Dedicated to empowering you with advanced training and planning tools, ISPA offers a range of benefits to enhance your career trajectory. Attain the prestigious Certified Succession Planning™ (CSP™) credential, positioning yourself as a trusted industry expert and amplifying your credibility.

Utilize our innovative Succession Planning Assessment™ (SPA) toolkit to drive meaningful client engagement and transform succession planning int

Services We Offer
Service Description Of Service
Succession Planning
About Me

Kendall, the Director of Development for the International Succession Planning Association® and Rawls Succession Planners, brings over two decades of expertise in navigating the intricate landscape of business succession. Since joining Rawls Succession Planners in 2004, Kendall has been a pivotal figure in addressing the multifaceted challenges confronting business owners, from fostering harmonious family dynamics to forging strategic alliances with key stakeholders. Her tenure has been marked by a commitment to driving growth and enhancing organizational performance through the implementation of tailored strategic initiatives.

In 2014, Kendall spearheaded a collaborative effort with the Board of the International Succession Planning Association, culminating in the development of comprehensive training, resources, and implementation tools. These initiatives empower a diverse range of professionals, including attorneys, CPAs, wealth managers, and fee-based planners, to elevate their succession planning expertise and establish thriving practices in business transition and succession planning.

Drawing on her unique background as a second-generation family-member-employee of The Rawls Group, Kendall possesses an intimate understanding of the challenges inherent in entrepreneurial-owned businesses. Moreover, her experience in nurturing succession planners within The Rawls Group has equipped her with invaluable insights into the obstacles faced by professional service providers striving to differentiate themselves in a competitive market.

An esteemed contributor to national industry publications across various sectors, including automotive retail, multi-unit franchise, marine, professional services, and energy, Kendall is recognized for her thought leadership and expertise. Outside of her professional endeavors, Kendall finds joy in spending time with her dog, practicing yoga, indulging in beach volleyball, and contributing to her local neighborhood association through volunteering efforts.

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407-734-2811 kendall@ispassociation.org